Let’s chat (GPT). It’s likely that you have heard about the use of Artificial Intelligence in just about every area of our lives, including the use of ChatGPT (and other available platforms) to create written content. Actually, AI can do a lot of things … with the direction, understanding, and knowledge of a person to… Read More >
Category: Strategy
5 Opportunities to Enhance Your Marketing Efforts in 2024
As we head into the second half of the year, your company’s goals for and marketing efforts in 2024 are likely top-of-mind, along with the plan and budget that will help you achieve them. We have a few things to consider as you analyze your marketing now and heading into the new year: 1. Does… Read More >
Don’t Forget About Google Reviews
Google reviews offer more than converting searchers to customers. Google’s complex algorithm factors positive and negative reviews to determine your business’ ranking. Google wants to show its customers the best option and reviews can be a powerful differentiator. That means simply having your Google Business profile set up isn’t enough, managing your Google reviews is… Read More >
Digital Marketing Predictions to Look Out For In 2023
Predictions for 2023 It goes without saying, the world of digital marketing is always changing and growing. Here at MJ2 Marketing, we strive to meet and get ahead of all the evolving, digital marketing trends to incorporate into our clients’ digital and social platforms. With 2022 coming to a close, it is time to look… Read More >
Planning and Budgeting: Setting Your Business Up For Success In The New Year
As we head into the fourth quarter, your company’s goals for the upcoming year are top-of-mind, which means it’s time to consider the marketing plan and budget that will help you achieve them. While the economic uncertainty may have you contemplating a more conservative marketing budget for the new year, the truth is that now… Read More >
Teaming Up to Ensure Everyone Eats Here
We are proud to be working with the Dublin Food Pantry and Cramer & Associates on the Everyone Eats Here – #FeedDublin capital campaign to raise $3 million for the purchase and renovation of a new home for the Pantry. This project holds a special place in our hearts since Dublin is and always has… Read More >
Welcoming the City of Worthington
We are thrilled to welcome the City of Worthington to the MJ2 Marketing family of clients. Beginning July 1, 2022, the MJ2 team will supplement the City’s Communications efforts with digital strategies and content creation to further engage and connect with City and school district residents, members of the business community, and other key stakeholders.… Read More >
How to Maximize Your Digital Marketing Investments
Social media will continue to play a crucial role in driving customers, especially in the post-pandemic world – and as such, marketing leaders need to plan their social media marketing strategies accordingly. Trust us, social media is about much more than just Facebook and Instagram posts, rather it should be an integrated strategy of organic… Read More >
Employee Advocacy Programs
One of the most overlooked aspects of digital marketing is employee advocacy programs. Why? Because the best advocates for your brand and organization are often your own employees. That’s why it’s essential to engage your employees and develop a strategic employee advocacy program where all parties can benefit. Employee advocacy is when your employees help… Read More >
How to Create and Execute a Successful Social Media Marketing Strategy
Social media marketing is all about meeting your target audience, clients and potential customers where they are and as they socially interact with each other and your brand. Marketing is built on human relationships and social media has long been used to help grow these relationships, particularly in light of the past two years when… Read More >
22 Digital Marketing Resolutions for 2022
New year’s resolutions are a perfect way to reflect on the previous year and think of ways to make some positive changes for the upcoming year. So we have come up with 22 digital marketing resolutions – in no particular order – to help you make this year the best one yet for your business. … Read More >
The ROI of Social Media Marketing
How an outsourced digital marketing team can impact your bottom line If the digital transformation was already in full-swing before the global pandemic … well, you can imagine how important this reimagining of business is now! Certainly, this transformation marks a turn of the tide in how businesses and consumers view, use and value social… Read More >