Strategy Archives | MJ2 Marketing

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Category: Strategy

Welcoming the City of Worthington

We are thrilled to welcome the City of Worthington to the MJ2 Marketing family of clients.  Beginning July 1, 2022, the MJ2 team will supplement the City’s Communications efforts with digital strategies and content creation to further engage and connect with City and school district residents, members of the business community, and other key stakeholders.Read More >

Employee Advocacy Programs

One of the most overlooked aspects of digital marketing is employee advocacy programs. Why? Because the best advocates for your brand and organization are often your own employees. That’s why it’s essential to engage your employees and develop a strategic employee advocacy program where all parties can benefit. Employee advocacy is when your employees helpRead More >

The ROI of Social Media Marketing

How an outsourced digital marketing team can impact your bottom line If the digital transformation was already in full-swing before the global pandemic … well, you can imagine how important this reimagining of business is now! Certainly, this transformation marks a turn of the tide in how businesses and consumers view, use and value socialRead More >

Using Digital Marketing for Recruiting

Now more than ever, your company’s digital recruitment strategy should be at the top of its game. No matter the size of your company or what industry you work in, your potential applicants are combing websites, scrolling through social media and looking at employer ratings on third-party review sites. It is essential, then, that companiesRead More >

Honing Your Creative Strategy

Thumb-Stopping Content for Top Performance  There are all different types of marketing, but in this digital era, it is your content across the digital and social platforms that can help you stand out from the crowd. While written content will always play a role in your digital marketing, it is essential to embrace all formsRead More >