We are proud to be working with the Dublin Food Pantry and Cramer & Associates on the Everyone Eats Here – #FeedDublin capital campaign to raise $3 million for the purchase and renovation of a new home for the Pantry. This project holds a special place in our hearts since Dublin is and always has… Read More >
Our Blog
Instagram Reels: Why They’re Important and How to Use Them
An alternative to TikTok, Instagram Reels help you to promote your brand, reach new people, and engage your audience. Reels is a content format that allows you to create and share short engaging videos that — unlike Instagram Stories — don’t disappear after 24 hours. What Are Instagram Reels? Instagram Reels has gained positive responses… Read More >
Why Branding is Essential to Your Marketing Strategy and Business Goals
You’ve likely heard the buzz about branding and why it is the foundation of any thriving business or organization. But you may also be a small business owner or a “one-man-band” marketing director who thinks branding is just something “big companies (with big budgets)” undertake and is not worth neither the time nor the expense.… Read More >
Welcoming the City of Worthington
We are thrilled to welcome the City of Worthington to the MJ2 Marketing family of clients. Beginning July 1, 2022, the MJ2 team will supplement the City’s Communications efforts with digital strategies and content creation to further engage and connect with City and school district residents, members of the business community, and other key stakeholders.… Read More >
How to Maximize Your Digital Marketing Investments
Social media will continue to play a crucial role in driving customers, especially in the post-pandemic world – and as such, marketing leaders need to plan their social media marketing strategies accordingly. Trust us, social media is about much more than just Facebook and Instagram posts, rather it should be an integrated strategy of organic… Read More >
Happy 14th Birthday, MJ2!
Our team loves to have fun while working hard for each of our clients. From communication with our clients to digital assets, we ensure everything we send out the door is something we are proud of. And we have been doing it for 14 years, right here in Dublin, Ohio. So let’s take a look… Read More >
Employee Advocacy Programs
One of the most overlooked aspects of digital marketing is employee advocacy programs. Why? Because the best advocates for your brand and organization are often your own employees. That’s why it’s essential to engage your employees and develop a strategic employee advocacy program where all parties can benefit. Employee advocacy is when your employees help… Read More >
A New Look for DVT
Plus, St. Patrick’s Day in Dublin IS BACK! Recognized as a must-visit Irish pub in the United States by USA Today and Travel + Leisure, the Dublin Village Tavern is a local neighborhood gem. It’s truly where locals gather and visitors are always welcome. Because it is right down the street from MJ2 Marketing in… Read More >
Why Your Website Should Be Mobile-Friendly
You have a website, so that’s good enough, right? Well, considering that nearly half of all digital traffic online comes from mobile devices, it’s also pretty important that your website be mobile-friendly. It’s also important to note that if your website is not mobile-friendly, it can negatively impact how your business shows up in search… Read More >
Google Ads Best Practices
Every second, there are 63,000 searches performed on Google, and the majority of search results pages include Google Ads. Google Ads can be an extremely effective way of driving relevant, qualified traffic to your website exactly when people are searching for the types of products or services your business offers. What are Google Ads? Google… Read More >
How to Create and Execute a Successful Social Media Marketing Strategy
Social media marketing is all about meeting your target audience, clients and potential customers where they are and as they socially interact with each other and your brand. Marketing is built on human relationships and social media has long been used to help grow these relationships, particularly in light of the past two years when… Read More >
Paid vs. Organic Social Media
An integrated social media strategy combines the use of both organic and paid social media to retain your existing customers while expanding your reach to a larger audience. Each approach to social media marketing has different benefits, although there is overlap between the two as well. The most successful digital marketing plan includes both paid… Read More >