MJ2 Marketing has come a long way in seven years. We’ve moved offices twice, added a new space in the Short North, added skilled marketing talent that will help us to gain market share and grown our presence in the industry.
We felt it was time to have our own organization go through a SWOT analysis and brand identity session. Yes, we know. We do that for other people and our own clients. But it was time we looked within to identify who we truly are and who we want to be in the next seven years.
We recently held an off-site branding session with all MJ2 team members, and two very special guests, Dave Ballengee and Shelley Mann. Both are working through many serious branding questions like “what is our brand soul and personality?” and “what is our value to the client?”
Here are a few of our favorite moments from this week’s session.
“I felt the time was right in the industry, and in our business to mature the brand. Nobody else does what we “do” in Columbus. It was time we started to all talk the same.” – Megan James
“We did what we tell our clients to do. It’s that simple.” – Lisa Moore
“I’m excited for the future of MJ2 and what it will bring to both current and future clients.” – Ashley Allison
Stay tuned for the new MJ2. It’s all coming soon: new materials, a new brand and a new website. The same consistent results and vision… with a fresh, new twist.
