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LinkedIn Training, One Company at a Time

mj2 marketing linkedin training
mj2 marketing linkedin training

LinkedIn Training, One Company at a Time

Research shows that even though only 2% of employees tend to share their company’s LinkedIn content, they fall responsible for approximately 20% of the overall social engagement. Could you imagine what would happen if your entire team effectively utilized LinkedIn? We do. LinkedIn is a valuable tool for people in business as it offers them […]

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engagement and content

Rules of Engagement

If you’re in the Digital Marketing business, you have probably heard that content is king. But what is a king without a queen? Experts in the field have started to associate quality content with user engagement—calling it “queen.” While having compelling content is key to attract users, what any digital marketer should always be looking […]

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How To Use LinkedIn Effectively

LinkedIn is not necessarily the first social media network that comes to mind when you are marketing for your business. However, the business and employment aspect of LinkedIn make it unique in that it offers many opportunities to engage where your target audiences exist. Connect. Connect with any relevant clients, customers or industry leaders. Make […]

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How Election Trends Are Changing Digital Trends

Election Day is rapidly approaching. Throughout this election cycle, there have been new marketing and digital communications tactics that could change and influence the way we think about digital marketing. Let’s take a look at a few of the trends from this election that are reshaping digital marketing communications. Social Media: The Focal Point According […]

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Meet our Social Media Intern, Erica Newell

Erica Newell is the newest member of MJ2 Marketing, joining our team as our Social Media Intern. She is athletic, loves to travel and appreciates a well-worded sentence. We sat down with Erica for a Q&A to learn more about her story. 1. What is your position at MJ2? Social Media Intern 2. What do […]

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social media mistakes

Top 5 Social Media Marketing Mistakes

Social media marketing can be a huge boost for any brand, if done right. Avoid plundering into the social media black hole by avoiding these common mistakes: Lack of original content. Having original content is key for gaining jurisdiction, not only on your specific platform, but also in your field. Showcasing your knowledge and expertise […]

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Boost Your Event With Snapchat Geofilters

Snapchat now allows companies and groups to create geofilters for users to add to their snaps when they are at an event or specific location. There are two different options for geofilters. The Community Filter These are free filters used for cities, universities and other public locations that artists are encouraged to create and submit […]

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Top 10 Things To Know About Gen Z

The population of Generation Z has over 68 million young people making it the 2nd largest demographic in the population (first is Millennials). It is imperative that marketers are familiar with this large and powerful generation and understand how, where and when to reach them. Here is our Top 10 Things To Know About Generation […]

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Event Coverage for Client OSANA

Spring is buzzing with special events, meetings and conferences, and at MJ2 we’ve been covering many of them on social media. This week alone we’ve participated in three events on behalf of our clients with video, photography and social media coverage. These events include the OSANA Spring Conference, The Short North Gala and FDIC for […]

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Hashtags 101

What is a hashtag? A hashtag is a word or phrase preceded by the pound sign (#) that is used to identify messages, images or videos on a specific topic. Hashtags are typically used in social media sites such as Instagram, Twitter and Facebook. Once a hashtag is used, it turns that word or phrase […]

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