Category: Email

Subject Line

While it seems like a minor detail of your overall email marketing program, the subject line may make or break your campaign. The average person receives 121 emails each day, and the subject line is oftentimes the deciding factor on whether the message is received and opened, or banished to the dreaded Trash or Spam […]

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Great Home Giveaway

The Client Trinity Homes, a luxury home builder with headquarters in Central Ohio. Trinity had been working with HER Realtors and The Ohio State University in 2016 on the Great Home Giveaway, a sweepstakes in which a lucky winner from Ohio can enter win a Trinity home valued at $250,000. The Challenge The results from […]

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Fire-Dex: Award Winning Social Media

Since signing with MJ2, Fire-Dex’s social media platforms have experienced explosive growth, going from 490 followers to over 85,000. MJ2 continues to create consistent engaging content on social media pages which drive website referral traffic and engagement. The Client: Fire-Dex is a leading manufacturer of head-to-toe protection for first responders, including turnout gear, boots, hoods, gloves and helmets. […]

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Email Marketing

Email marketing allows your business the opportunity to reach customers, clients, or prospects directly. Consequently, an email can be the difference between increased business or a loss of interest and unsubscription by a potential lead. While there are many factors that should be considered when crafting an email, let’s take a look at six essential […]

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