Category: Content

Computer with images

There is no question that visual storytelling has become an essential piece in successful marketing. Stories have power. They capture our attention and take us away from our own world for a moment. They draw in audiences and build relationships. But what is visual storytelling? And how can you utilize it in a powerful way […]

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engagement and content

If you’re in the Digital Marketing business, you have probably heard that content is king. But what is a king without a queen? Experts in the field have started to associate quality content with user engagement—calling it “queen.” While having compelling content is key to attract users, what any digital marketer should always be looking […]

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LinkedIn is not necessarily the first social media network that comes to mind when you are marketing for your business. However, the business and employment aspect of LinkedIn make it unique in that it offers many opportunities to engage where your target audiences exist. Connect. Connect with any relevant clients, customers or industry leaders. Make […]

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Typing on a keyboard

So you’ve written the perfect blog post, but now you need to promote it and garner links to the complete story, your website. To begin, you don’t want all of the social shares to be the same cookie cutter copy that your audiences will easily recognize. You have to be creative in each social network […]

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