Category: Branding

Fire-Dex FDIC

Each spring, our client Fire-Dex attends the largest firefighting training conference in Indianapolis, FDIC. This year, we helped Fire-Dex pivot their trade show messaging to raise awareness of the high risk of cancer in firefighters. Utilizing cancer statistics and introducing The Interceptor™ Package as a defense we developed the campaign theme “You Take Care of […]

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MJ2 attended the AAF District 5 Luncheon today with an excellent presentation by Kelly Ruoff, Chief Creative Officer at Ologie. What we learned: A brand isn’t just a logo, tagline or campaign. A brand is an experience that includes not only the product or service but the people, placement, information and the inspiration that led […]

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MJ2 Marketing has come a long way in seven years. We’ve moved offices twice, added a new space in the Short North, added skilled marketing talent that will help us to gain market share and grown our presence in the industry. We felt it was time to have our own organization go through a SWOT […]

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