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Posts By: Ashley Allison

The Power of an Infographic

  40% of people respond better to visual information than plain text. 90% of the information sent to the brain in visual. Infographics are liked and shared 3 times more than other content on social. Using infographics grow traffic an average of 12%. Eye-catching visuals increase willingness to read content by 80%.

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Creating Brand Stewardship

MJ2 attended the AAF District 5 Luncheon today with an excellent presentation by Kelly Ruoff, Chief Creative Officer at Ologie. What we learned: A brand isn’t just a logo, tagline or campaign. A brand is an experience that includes not only the product or service but the people, placement, information and the inspiration that led […]

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Now Hiring: Video Production Intern

Description: MJ2 Marketing is a boutique marketing firm offering a full suite of marketing services from strategy and ideation to full implementation of branding, identity and content across the vehicles of print and web. We are looking for an enthusiastic candidate who has some experience with video production to help plan and produce videos that […]

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3 New Facebook Features to Improve Your Reach

Have you been keeping up with all the recent changes to Facebook? As Facebook continues to rollout updates at warp speed, it’s no wonder if you find your head spinning just trying to stay current on the latest trends. As the platform grows and evolves, here are three new features that will elevate your marketing […]

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Social Media Quiz: Where Should You Start?

Emerging research pertaining to social media usage can become overwhelming to the average user. Breaking down what demographic is on which platform, what type of content is ideal for each and how to utilize them for your purpose can seem tricky. We have translated statistical data results into an easy-to-use quiz for you to find […]

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I Tweet, You Tweet, We all Tweet For Ice Cream

Our #MJ2Storytellers love ice cream. They also love a reason to eat it every day of the month. (Not that we need one.) July is National Ice Cream Month and we’re polishing our spoons and cleansing our palettes in preparation. Many companies from diverse industries are chiming in on social media using the hashtag #NationalIceCreamMonth […]

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Shout Out To You, Dad

Our MJ2 Storytellers would like to extend a happy father’s day to the men who were our teachers, role models and sources of strength. You’ve inspired us, encouraged us, supported us and loved us. So, shout out to you, dad, for: “…teaching me the value of work and having strong ethics; always supporting his grandkids […]

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Video Marketing Trends [infographic]

  This infographic depicts some of the most compelling reasons for video marketing and its trends for this year, provided by Syndacast.

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Size Matters: MJ2 Marketing’s Image Sizing Cheat Sheet

Our infographic is a nice little cheat sheet below to show you exactly how big the image for each component of your social media profile needs to be. The wrong sized image can either appear distorted or auto-cropped in your profile and cover photos, undermining your professional appearance. Consistency is important on social media; however […]

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LinkedIn Tip: Customize your public profile URL

Each public profile has a unique URL. Typically, the assigned URL is extremely long, containing multiple letters and numbers at the end. Customizing your URL not only makes your profile look more professional, it is also easier to share. You can make your URL nice and clean like this: http://www.linkedin.com/in/johnsmith, by visiting your profile settings […]

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