Are you ready to tweet, pin, connect, share, follow, blog, tumblr, flickr and the old time traditional way – watch, the Super Bowl? This Sunday’s SuperBowl XLVI in Indianapolis will be the first ever to feature a Social Media Command Center. If you didn’t think that social media had arrived with the recent news of a facebook IPO, think again. While the NFL and traditional media will be covering every possible angle of the game, the Super Bowl Social Media Command Center will provide information on just about anything else a fan visiting Indianapolis would want to know.
Here’s a few links that will help guide you… so get your laptop, ipad and/or mobile phone and be ready to go!
The Super Bowl and the city of Indianapolis want to provide an opportunity for a great “connected” customer experience.
Where to watch: NBC is your source online. 6:30PM EST is the estimated Kick-Off time. And on TV, well you know what they say, check your local listing. And the half-time show will be Madonna – here’s her rumored not yet released set list.
C’mon! As marketers (or just as a viewer) it’s all about the ads.
Mix the old (newspapers) with the new (interactive digital) and rate your favorite ad online with the USA Today Ad Meter and see the results on February 8 in the USAToday. Will you be picking the popular favorite?
View the ads now (or should I say, Pin) on the newest, hottest social platform – Pinterest.
And we definitely need a Coke and the Coke Polar Bears.
Check out the online Super Bowl Party that was started FOUR years ago by ad agency Mullen, utilizing twitter as the primary tool – make sure to check out the Brand Bowl.
Follow, tweet, check-in, share, post….
Tweet it: @superbowl2012 or #SB46
Check the Super Bowl on Facebook.
Want to share some photos?
Whether you decide you just want to sit down on the couch and eat some nachos, this Super Bowl will be remembered for the many ways that social media tools were used to connect a large viewing audience at one time. May the best team win. Enjoy the game.